Design is about point of view, and there should be some sort of woman or lifestyle or attitude in one's head as a designer.

Design is about point of view, and there should be some sort of woman or lifestyle or attitude in one's head as a designer. So my being able to reach the masses was something that meant a great deal to me - especially for women who could never wear Vera Wang.

When I decided to get married at 40, I couldn't find a dress with the modernity or sophistication I wanted. That's when I saw the opportunity for a wedding gown business.

When I design a wedding dress with a bustle, it has to be one the bride can dance in. I love the idea that something is practical and still looks great.

I wanted to define the vocabulary of a wedding both visually and intellectually. The book is about more than weddings or wedding dresses. It's a metaphor for women's lives, their creativity.

There was no relationship between a wedding dress and fashion. There was no good taste, either. I realized that I could make an impression in terms of changing and readdressing the whole industry of bridal.

I like going for walks in the western harbour, a newly-built area of Malmo where the old harbour used to be. It is surrounded by canals and waterways and the architecture is modern and innovative - the landmark Turning Torso skyscraper, designed by Santiago Calatrava, is the star of the show.

I see myself and many artists like me as the torchbearers through these dark ages.

Drawing is like making an expressive gesture with the advantage of permanence.

Art is like a border of flowers along the course of civilization.

Treat a work of art like a prince. Let it speak to you first.

Art, like morality, consists in drawing the line somewhere.