I started hearing Snapchat in the same context as Twitter, Instagram and Facebook. That got me curious.

Everyone talks about discovery, but I really believe that great content finds its audience.

The distributor used to get 10, 12, 14 percent in most cases, but the App Store or Steam - they're taking 30 points. So clearly, they're viewing what they bring to the table in the digital environment to be more valuable than distribution.

I really think the app store is kind of the killer app for Apple and for Google.

I've watched what happens when a game like 'DragonVale' gets to number one on iOS. Suddenly there's ten other versions of it that hit the store. As a gamer, that bothers me. I don't like those companies.

I've witnessed first hand the impact the Benchmark team has had on new ventures, and I believe their commitment to the entrepreneur and dedication to building companies of lasting value really set the firm apart.