I live for opening doors for the young generation of creators. If we do nothing else with our success, let's open up some doors.

More Quotes by L.A. Reid

I was a James Brown junkie as a kid.

I'm personally looking for artists that are along the lines of today's pop stars. Whether it be a Rihanna or a Justin Bieber or a Kanye West or a Beyonce or a Lady Gaga, I'm looking for talent that's like that, that's what I love.

World events can shape culture. Music is either a soundtrack for or a narration of changing times. And who knows how that's going to go?

You always have to know when to bow out. You bow out while you are on top.

We don't sign an artist to fill a void, ever. I'll never find a Taylor Swift. You can't find a new Madonna, you cannot find a Prince, a Bob Marley, a John Lennon. You won't find another Kanye West. We simply deal with people as they walk in, and we say we either love them or we don't.

Listen, we're still selling stardom. That doesn't go away because MTV decides they can't play videos or they want to program themselves more as a traditional T.V. station. Vevo and YouTube are like MTV online, and on demand.