We should bring in an environmental attitude, and I think luxury should automatically be about sustainability and quality.

Sustainability is no longer about doing less harm. It's about doing more good.

I always wanted to be a medical doctor, and I never thought of business.

I was actually accepted into medical school in Italy. But then I wanted to come back and learn medicine in Germany. And while waiting, I decided to join a business school. I figured it would be useful for doctors to know some business as well!

Looking at Mount Kenya in the morning is a holistic experience. I go back at least once a year.

Unless the local community signs up, wildlife won't survive. And without wildlife, no one will visit.